Table Eight

Ignite Digital - Table Eight - Case Study

Table Eight is an iconic women’s fashion brand in Australia. Retail marketing is a particularly challenging industry, and this project was to help Table Eight optimise their email marketing to generate more sales.

In particular, Ignite Digital was asked to ensure Table Eight were compliant for unsubscribe management and that their email templates were rendering correctly in multiple browsers.

The Ignite Digital team focused on the design and development of beautiful emails that would leave the receiver desirous to purchase these products through the online store. We also ensured the emails were perfect in their coding, so that they would render correctly on 27+ different email clients on desktop and mobile browsers.

Using Salesforce Marketing Cloud we were able to create unsubscribe pages and informative landing pages as required to under-pin and support the campaigns.

 

  • Name: Table Eight
  • Catagory: Digital Design, Email Marketing, Landing Pages, Marketing Automation, Marketing Strategy, Salesforce Marketing Cloud,
  • Date: June 27, 2023
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