Royal Agricultural Society of NSW

Ignite Digital - Royal Agricultural Society of NSW - Case Study

The Royal Agricultural Society of NSW (RAS) has been an influential force in the direction and development of Australian agriculture through competitions, education and events since 1822. The RAS is a not-for-profit organisation.

Ignite Digital worked with RAS to assist with the development of the data structure, marketing automation strategy and implementation of Salesforce Marketing Cloud Software. This included integration into other internal data warehouse systems.

Ignite Digital also provided subscription and unsubscribe pages, email marketing templates, email marketing assets and training within a record time prior to the Royal Easter Show starting.

Annual review of automated programs, landing pages and ongoing communications has been key to maintaining the marketing programs implemented.

  • Name: Royal Agricultural Society of NSW
  • Catagory: Digital Design, Email Marketing, Landing Pages, Marketing Automation, Marketing Strategy,
  • Date: June 27, 2023
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